ZenMeals vs Blueprint
This is the comparison we get asked about most, so let's be precise. Blueprint is Bryan Johnson's full longevity protocol — recipes you cook yourself, plus supplements and pantry products he sells. ZenMeals is an independent Zurich company that cooks Blueprint-inspired meals and delivers them fresh. The short verdict: DIY Blueprint gives you the complete protocol and full control; ZenMeals gives you the everyday meals without the roughly hour of daily kitchen work. ZenMeals is not affiliated with Bryan Johnson or Blueprint.
ZenMeals delivers two freshly cooked whole-food meals inspired by Bryan Johnson's Blueprint protocol — the Super Veggie (about 490 kcal, 27 g protein, 18 g fibre) and the Nutty Pudding (about 400 kcal, 9 g protein, 14 g fibre) — within Zurich, from CHF 49 with free shipping, ready in under two minutes. Our recipes are our own: inspired by Blueprint, not identical to it, adapted for practical everyday life in Switzerland, and ZenMeals is not affiliated with Bryan Johnson or Blueprint. Doing Blueprint yourself means following the published recipes (the Super Veggie recipe alone takes around an hour) and optionally buying Blueprint's supplements and ingredients, which ship from the US at USD 39–49 per product.
ZenMeals vs DIY Blueprint at a glance
| ZenMeals | DIY Blueprint | |
|---|---|---|
| Philosophy | The nutrition core of the protocol — whole plants, legumes, cruciferous vegetables, olive oil — made practical for daily life in Switzerland | The full measurement-driven protocol: diet, supplements, sleep, exercise, biomarker tracking |
| Freshness | Cooked fresh weekly in Kreis 6, Zurich; delivered chilled | As fresh as your own kitchen — you cook every batch yourself |
| Processing level | Whole foods, minimally processed, organic ingredients | Whole foods too, plus optional formulated supplements and powders |
| Protein & fibre | Super Veggie about 27 g protein / 18 g fibre; Nutty Pudding about 9 g / 14 g | Blueprint's published Super Veggie lists roughly 390 kcal / 25 g protein; Nutty Pudding roughly 430 kcal / 8 g — comparable territory, different recipes |
| Prep time | Under 2 minutes per meal | Around 60 minutes for the Super Veggie, about 20 for the Nutty Pudding, plus shopping and cleanup |
| Price frame | From CHF 49, free delivery within Zurich, subscriptions save 5% | Ingredient costs vary; specialty items (macadamia, hemp, organic produce) add up, and Blueprint products ship from the US at USD 39–49 each |
| Who it's for | People who want the meals without the project | People who want the whole protocol and enjoy the process |
Choose DIY Blueprint if
- You want the complete protocol beyond the food. Supplements, tracking, and routines are the bigger part of Blueprint.
- You like cooking and have the time. Making the Super Veggie yourself is genuinely satisfying.
- You want to tune every gram — more protein, different vegetables, your own macros.
- You live outside Zurich, where we can't deliver yet.
Choose ZenMeals if
- You tried cooking Blueprint-style meals and the shopping, prep, and cleanup didn't survive contact with your week. That's the exact reason our founder started this company.
- You want the everyday meals handled so the habit actually sticks.
- You want Swiss organic sourcing and local fresh delivery instead of importing pantry items.
- Under two minutes fits your evening better than an hour does.
What Blueprint does better
Blueprint deserves real credit — it's the reason meals like ours exist. Bryan Johnson publishes his recipes, his data, and his reasoning for free, which is more transparency than almost anyone in the health space offers. The full protocol goes far beyond food: sleep, exercise, and biomarker measurement, none of which a meal delivery can replace. Blueprint also publishes third-party test results for its products. If you want the complete, measured system exactly as designed, doing it yourself is the only real way — we only cover the everyday-meals part, adapted to our own recipes.
Frequently asked questions
Is ZenMeals affiliated with Bryan Johnson or Blueprint?
No. ZenMeals is an independent company in Zurich. Our meals are inspired by the Blueprint protocol's nutrition approach, but the recipes are our own and we have no business relationship with Bryan Johnson or Blueprint.
Are ZenMeals meals identical to the Blueprint recipes?
No. They're the same category of meal — nutrient-dense, plant-based, built on legumes, cruciferous vegetables, nuts, and olive oil — but we developed our versions independently for fresh weekly production and Zurich delivery. The exact ingredient lists are on our nutrition information page.
Is doing Blueprint yourself cheaper than ZenMeals?
For the meals alone, cooking at scale for a family can be cheaper. For one or two people it often isn't, once you've bought whole packs of macadamia nuts, hemp seeds, and specialty produce for single portions. And the time cost is real: roughly an hour of cooking for the Super Veggie versus under two minutes. More detail is in our FAQ.
Get the meals without the project
Order the Super Veggie and Nutty Pudding subscription — from CHF 49, cooked fresh weekly in Kreis 6, free delivery within Zurich, pause or cancel anytime. The evidence behind every ingredient is on our research page, and delivery mechanics are on how it works.
More comparisons
See how ZenMeals stacks up against other ways to eat well in Zurich: